Looking through my copy of Januaries Elle skipping quickly over the numerous full page adverts for the likes of Chanel, Armani and Calvin Klein. I searched for the up and coming Spring/Summer 12' trends that I have hungered for throughout the Crimbo holidays! However, I soon realised that actually the full page adverts could of been meaningful.. and maybe they had the answers I was looking for. So I trudged back to the beginning of the glossy back and studied the very first advert for Chanel. The model wore a dress, a dress made from thin, crispy, meshed, white material. It created a beautiful shape, including an open turtle neck, sleeveless arms. Honestly, it looked like a fashionable witch from Narnia! I loved the shapes and how 'never seen before' the dress was! After being inspired from the first ad campaign, I continued to inspect every page for upcoming trends and heres what I'm expecting to see in those hot and summery seasons...
The Victorian age seems to be flying back in, with pleating and high necklines and turtle necks to make a successful return.
Last year we had the French Riviera collections.. this year we have Frances neighbour Spain! Flamenco and salsa styles hit the catwalk with thin skinny straps, bodiced midi dresses and ruffled skirts, prepare to get your cha cha on!
And finally, get ready to see lace in a whole new light! The designs and shapes created in the intricate details of the material will blossom and get creative. Also the delicacy will become structured and shaped in a whole new way.
So, see you in a few months time to see if I was right!
P.s - adverts aren't all they seem... they could be telling you something interesting!
Strolling down my beloved Oxford Street, wading through the crowds of eager people, I spotted the unique shop that is Forever 21.
Having done my research on the two sisters inheriting an international business I was ready for a fresh look on fashion.
Pulling my mum alongside, we marched into the crisp white store full of fashion savey, unique and chic, unusual and different people bustling about. I began my mission!
I have to admit knowing American fashion from my visits to Florida, I was trying not to set any expectations. But whatever I originally thought, I was very wrong! Love was in the air. Nothing was copy cat, the norm or just so so. Everything had a different spin on fashion, chunky but fitting knits with clashing stripes, fringed tassel waistcoats to fit your silhouette and african printed tops duplicated in trousers, skirts and scarves. Hard to imagine I know, and the prices are so affordable, even harder to imagine!
My only purchase after arms full of possible buys and a small budget left after the killer that is oxford high street! I bought the knitted but fitted cardigan, we need practicality but not boring practicality! This sure fit the bill.
I can't believe their is only one in the UK, cry!
The perk working in fashion retail, is the uniform of course!
Everything I chose has to be seasonal, and representative of the brand. One of the trends flooring autumn/winter 11 is our beloved animal print that does the rounds almost every year, coming back fresher than ever!
This piece, is a chiffon tie blouse with a different approach on leopard print.
The picture doesn't do this top justice because in actual fact you can't see your bra through the top (blame the lighting)! A big hatred of mine, flashing the lingerie... eek!
So grab this piece and team it with camel shorts/skinny jeggings or a high waist skirt! Keep accessories sweet and stick to arm candy only. Chunky golden bangels will do the trick!
